domingo, 9 de mayo de 2010

News From Outside the Bubble

Global Cola: 10 Pepsi-Cola Flavors That Are Really "Way Out There." (Truly Bizzare).

10. Pepsi Retro - Mexico

Pepsi Retro was released into the Mexican market with great fanfare in early 2008. The introductory campaign was rife with retro Pepsi imagery, aged parchment paper tinted posters and multimedia presentations involving old-fashioned cars, trucks & airplanes. Pepsi Retro was offered in cans, non-returnable glass bottles and two sizes of PET plastic bottles – and ONLY in Mexico. Considering the cult following garnered by Mexican Coca-Cola, one wonders if Pepsi Retro was also surreptitiously imported into the United States.



Those who were able to taste-test Pepsi Retro compared it with a similarly formulated product, Pepsi Raw – introduced previously in Great Britain. Both colas were made with cane sugar instead of HFCS corn syrup, used natural kola nut extract for flavoring, had stronger carbonation, appeared to be lighter in color, and tasted “raisin-like”.

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